Magic Compass
Brand Director
2024 - 2025
Discover More
More than design.
Strategy that scales.
Ideas that convert.
More than design.
Strategy that scales.
Ideas that convert.
Gather project requirements, study target users, market, and competitors. This phase ensures a thorough understanding of the problem and audience.
Create rough wireframes and site maps to define site structure, user flows, and core features before detailing design.
Develop the brand book as a reference for all designs: include core values, logo usage, color palette, typefaces, mission, and tone of voice.
Create high-fidelity mockups driven by the brand book. Work out detailed visual styles, imagery, iconography, and typography to match the established brand identity.
Translate finalized visual designs into interactive, responsive Webflow builds. Set up layouts, CMS, and UI interactions as per the visual and branding directions.
Test usability, responsiveness, and technical performance. Fix issues, gather final feedback, launch the website, and monitor for improvements after launch.
With over 8 years of experience, I’ve partnered with clients across fintech, Web3, F&B, real estate, and lifestyle sectors delivering brand experiences that resonate and scale.
Specialize in full-cycle brand development, combining strategic insight, creative vision, and hands-on execution to build brands that grow from concept to global presence.
